I was engaged by Confidant to create the visual identity for the Globetrotters' 2025 world tour. We amped up the saturation on the iconic Red, White, and Blue and build a fully modular design system that worked across OOH, social and in-arena creative, and everything in between.
Role
Brand Design
Art Direction
Logo Design
Brand Design System
Location
Nashville,TN/ Atlanta, GA
Credits
Ken Byers- Principle
Richard Kluver–Creative Director
Eric Ryan Anderson–Photography
In collaboration with
Confidant
Industry
Sports Entertainement















