Harlem Globetrotters

Harlem Globetrotters

I was engaged by Confidant to create the visual identity for the Globetrotters' 2025 world tour. We amped up the saturation on the iconic Red, White, and Blue and build a fully modular design system that worked across OOH, social and in-arena creative, and everything in between.

Role
Brand Design
Art Direction
Logo Design
Brand Design System


Location

Nashville,TN/ Atlanta, GA

Credits

Ken Byers- Principal
Richard Kluver–Creative Director
Eric Ryan Anderson–Photography

In collaboration with

Confidant

Industry

Sports Entertainment

Ready to get to work?
Based in Nashville, TN
Available worldwide
Ready to get to work?

shehan@seralstudios.com

Based in Nashville, TN
Available worldwide
Ready to get to work?
Based in Nashville, TN
Available worldwide
©

2026

Seral Studios